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How to Measure Online-Video Advertising: Shaping the Fog of “Engagement”
“Video advertising is still ‘in its diapers’… you gotta remember that most people don’t want to see ads” said eMarketer’s David Hallerman in a webcast last Thursday (October 21, 2010). eMarketer...
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Online-Video Has Celebrity Appearance
Nalts gets complement from Mark Douglas and Obama Girl It’s not often you see a real celebrity in an online-video series. But today’s BarelyPolitical features one. You’ll have to look carefully,...
View ArticleYouTube 5.0 Begins
Netflix is watching “GOOG” and its potential use YouTube to stream longer form content. See WSJ blog. And read about YouTube’s move to live streaming ala Ustream and Blogtv. I’d say the concern is...
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Huffington Post Spotlights YouTube’s Best Videos
The Huffington Post shows off the best viral videos by weekly running a YouTube Trends report and turning it into journalism…...
View ArticleTo-Do List for Preparing for End of World
Hey it’s Friday. With only one more day before the Apocalypse/Rapture begins, here are some last-minute things you can do. Hey, if you’ve been procrastinating, don’t worry. These are fairly quick ones.
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Great Resources on Creating Film Look Using HD-SLR Cameras
What are the best free online-resources to help you create a film look with a digital camera (even a $500 HD-SLR camera will do the trick). While writing my last post about how to create film-like...
View ArticleThe Future of YouTube Using YouTube
Check out Tim Schmoyer’s new show with ReelSEO (Mark Robertson) on the subject of online video. I’m biased because I really, really like Tim and Mark… but you’ve got to admit the format is tasty....
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Busted: I Know What You Videotaped Last Summer
Busted. I’ve got 50/50 odds that you’re one of those people that secretly videotapes others. So I don’t want ANY more shit about my prank antics, okay? Harris Interactive polled more than 2,000 adults...
View ArticleThe Top 10 “Viral” Videos of 2011 That You Missed
The internets are packed with Jessica Black and Nyan Cat videos that are proclaimed the most “viral” of 2011. But it’s time to take a look at 10 of my favorite videos you probably missed. What was your...
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Bank of America is Your Sweet But Senile Grandmother on Twitter
Digiday writer Saya Weissman lists Bank of America in the top-5 brand fails on Twitter, and I just had my own amusing experience with the bank. Today’s lesson for brands is simple: while it can’t hurt...
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